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Big Data Scenario

This scenario is structured, regulated and managed and is data driven.

The organization is structuring and regulating work and required competences. Data drives decisions, also in learning. Performance and competence data is being used to manage the performance of employees.

  • Data driven organization
  • Outsourcing / franchise models (company = data)
  • High volume, high variety (personalised information)
  • Structural competence visualization

News from the future

Bert De Coutere has created some news from the future:

Noogle's decline explained by a bug in its Predictor? Brussels - Over the past quarters, Noogle's share price dropped significantly as the company failed to deliver on key features and updates to its service line, and service suffered from major disruptions and intrusions. Investors and clients alike have been wondering why the better half of the ex-Google imperium started to... well, for lack of a better word 'sck'. Our undercover reporter might have found the answer: the famous Predictor software that allows Noogle to attract and retain the best of the best apparently had a fatal flaw causing thousands of 'mis-hires' in the last year alone. Predictor is the software used by Noogle to screen applicants by predicting their performance impact. Noogle stands for not-Google, and is the better of the two Google halfs created after courts ordered the monopolist to break itself up. The Predictor algorithms are better protected than the recipe for Coca-Cola and are assumed to be the key to the success of the steady rise of the company. The many people seeking to work for the company need to give Predictor permission to use every possible piece of information available to predict how big of an additional asset they would be to the talent pool of the company. Noone knows exactly what the Predictor looks for, but we can assume it finds your passion, learning, viewing and reading history, appraisals, goes into your social networks for your relational skills, etc. As a thank you, the many unsuccesful applicants get a list of learning resources to skill themselves in a future-proof way. A reliable insider informs us that during one of the finetunings of the software for future trends, a bug entered The Predictor, causing thousands of mis-hires. It is not clear if the bug was accidental or the result of industrial espionage. Rumor has it Noogle compiled a list of the mis-hires, and tries to convince them to leave the company.

Leadership in the big data world

In the world of big data, we are lead by dashboards and simulations. In the cartoon version that becomes ‘Big Leader is Watching You’ (also from Bert De Coutere):

A great book about this particular future is Super Crunchers: Why Thinking-By-Numbers is the New Way To Be Smart.

Hashtag and comments

Please use the hashtag #bigdata in combination with #lrnscen when referring to this scenario. Comments on this page are also much appreciated!

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